Why Customers Love Us
Great food, reasonable prices, beautiful restaurants — what’s not to love?
First-time customers are easy to spot at Captain D’s. They’re the ones who are pleasantly surprised when a staff member stops by their table to make sure everything tastes good, or to see if they need anything else.
Longtime guests know that customer service is a door-to-door proposition at any Captain D’s restaurant. That, coupled with great food at an outstanding price, is a winning combination. It’s also why, after almost 50 years, Captain D’s is expanding around the country even as other major fast-casual brands are closing locations.
Not only are we growing, but we are also building company-owned stores at a time when most chains are selling off their company-owned stores because they under-perform. We believe an investment in a Captain D’s is a smart move and we’re making our own investments at the same time we ask franchisees to make them.
Focus on the fundamentals
Captain D’s has flourished by keeping a laser focus on the basics: great food, affordable prices, a welcoming atmosphere, and friendly, first-class service. We want every guest to feel welcome and have a great experience, and maintaining this standard has allowed our brand and franchises to grow over the years, adding more customers to our core clientele all the time.
Part of this consistency has, ironically, involved change. Our stores and franchises have undergone a great renovation in the last few years — the buildings are getting renovated, brighter colors are going in, and the decor is getting a modern touch. This has helped Captain D’s stay current while still embracing tradition and steadfast excellence. Our innovation has also applied to the menu: more choices and grilled items as we’re adding a health-conscious spin befitting more health-conscious times.
Atmosphere draws in diners
Captain D’s has worked hard to create the most friendly atmosphere possible. Half of our patrons dine in-house, a real rarity in the fast-food world. In the past few years, we have gone to using real flatware and silverware and are offering modified table service. In this sense, Captain D’s stands alone among the fast-food competition by also having elements of the fast-casual experience.
We have always prided ourselves on sparkling customer service, and this has paid off handsomely. Too often the cliché about the lack of customer service in the casual dining/QSR field proves true: customers are ignored and not treated with common courtesy. We have always avoided falling into this trend: Our guests are our lifeline, and they appreciate being appreciated. Our efforts have not gone unnoticed.
“My husband and I normally come here to order take-out, and each time we have been here the service is always fantastic. The employees are always nice and polite and always give great customer service. The food is always cooked to our liking and tastes delicious. I will definitely continue to come here! :)”
— Kaleena ‘Kala’ H., Nashville, Tennessee (January 27, 2015)
“I love this location because the people who work here actually look out for you when ordering new things; they are knowledgeable, friendly, unassuming, and polite. I’m tired of fast-food places just being ridiculous to their customers, and this is a perfect example of raising the bar.”
— Charles H., Franklin, Tennessee (December 28, 2013)